This post marks a new direction for my blog. Since completing my MBA program at Boston College in 2010 I have started to put my research into action, taking a leadership role at a Boston based financial services firm deploying an enterprise collaboration platform to a global workforce of over 30,000 employees.
Over the past 2 years I've been working with various stakeholders across the company to make social business a reality. My posts going forward will over a variety of topics derived from my experience and lessons learned, including:
- Creating a comprehensive governance model that aligns with existing policy
- Selecting the right technology
- Integration with existing technology
- Training (executive, end-user, community managers)
- Adoption
- Reporting & Metrics
These posts express my personal opinions and experience and in no way reflect the position of my employer. It's my hope that these posts will aid others in their social business journey. As I've become active in the world of enterprise 2.0 the openness and willingness to share experiences, challenges and even failures from other firms has surprised me. It's clear that professionals in this area have embraced the nature of collaboration, even beyond the firewall. These posts are my attempt at paying it forward.
I look forward to hearing from others attempting to drive social business adoption, or anyone with thoughts they wish to share!
Doug
